ICYMI: Chapter 12: Issues and Crises

While classic principles of conflict management, issues management and crisis management still hold, social media have increased options for detection, prevention, response and communication. Social media must be used with a [...]

By |January 18th, 2017|Latest|0 Comments

CEO vs. New Hire. Who wins?

After completing a degree in English literature from Cal State Long Beach, Talia Jane headed north to the San Francisco Bay area to pursue a career in media. Jane’s job seemed [...]

ICYMI: Chapter 11: Legal

Social media have been called the Wild West of the Internet, a place where participants make up the rules as they go. While it is true that technology often advances faster [...]

By |December 13th, 2016|ICYMI|0 Comments

Voices from the Field: Cayce Myers

Cayce Myers is an assistant professor in the Department of Communication at Virginia Tech where he teaches public relations. His research focuses on laws and regulations affecting public relations practice. Dr. [...]

One Laptop Per Child

In 2005, Nicholas Negroponte founded the non-profit One Laptop Per Child (OLPC) organization. The organization leveraged $1 billion of investment and partnerships with individuals, UN agencies and organizations like eBay, Red [...]

By |November 30th, 2016|Case Study|0 Comments

ICYMI: Chapter 10: Multimedia and Mobile

Social media platforms are increasingly designed for mobile use and multimedia content. Multimedia and mobile communication are changing the very nature of interpersonal communication as well as communication between organizations and [...]

By |November 14th, 2016|ICYMI|0 Comments

Voices from the Field: Cornelius Foote

Cornelius Foote has worked at The Miami Herald, The Washington Post, The Dallas Morning News and the Tom Joyner Morning Show. In addition to being a newspaper reporter, Foote has led advertising sales teams, helped develop [...]

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